If you run a land-based casino, there are numerous reasons why you should consider getting into the social casino industry through social casino games. The games will be an extension of your brand. While people will not wager real money, there are numerous value opportunities therein. At Ruby Seven, we pride ourselves on helping casino owners develop content and popularize their social casino games through our in-house studio. We will develop your social casino for you from start to finish. We also help with the launch, marketing, user acquisition, and setting up analytics for your social casino game. What Are…
The world is moving online at a faster rate than ever before and the gambling industry is no exception. Brick-and-mortar casinos around the world are extending their brands to the growing social casino market for big returns. Here, we’ll introduce you to the value of social casino games and how you can use them to your benefit. What Are Social Casino Games? Social casino games are free-to-play games that typically interact with or are based on social media. They create similar experiences to real casinos through games such as slots, blackjack, video poker, and bingo without the risk of real-world…
Loyalty Programs Have Proven to Be Effective Marketing Strategies The closure of casinos during the pandemic caused these businesses to lose untold profits. Some went out of business. During that same time, however, the die-hard gamblers never lost the thrill of hearing the ding, ding, dings of the bright, shiny slot machines. Through the many social casino gaming apps, they continued to gamble, but in a different way. With social casino games, players could gamble on their personal electronic devices for free. On the other hand, land-based casinos were destined to continue losing money without in-house customers. Gaming Professionals Save the…
What is the Future of Social Casinos? There is no doubt that the social casino concept is booming. In 2020, the global social casino market was worth an estimated $6.2 billion and mobile casinos became the top-grossing iGaming genres. During the COVID-19 lockdowns in 2020, the gaming category had an incredible 37% year-on-year growth in downloads. So what is driving this growth? Let's look at some of the factors causing it: Increased Penetration of Devices The global installed base of smartphones and tablets is expected to exceed 5 billion by 2023. This provides a large potential user base for social casino games. Advancements in…
